How to Deal With Working in a Male-Dominated Workplace
On September 30, I will be speaking on the panel “Navigating The World of Start-Ups” at Barnard’s Women in Tech Conference. One question I know that will come up will be similar to one that was asked of me a few months ago at the NYU Entrepreneurs Festival. I was asked what it was like being the only woman at SALIDO.
Honestly, it’s not something I thought a lot about since it’s never really been an issue. I think that is partly because I’m a co-founder of the company. However, I know there are still many hurdles for women to overcome in the tech industry. The best way I’m able to answer that question and the many similar ones I’m often asked is by offering some advice on working in a male-dominated environment (these tips apply to anyone too).
Be Confident — You should never be afraid to give your input. It is essential to have different perspectives heard in order for a company to succeed. Remember, you were hired for a reason; the company believes you have the qualifications to meet the job. Now, you just need to give your input, ideas, or opinions with confidence. Then, no matter the result, whether it’s a win or something to improve, you know that it was given thoughtful consideration since you presented it with passion.
Listen — As important it is to be confident when giving your input, its equally valuable to listen to feedback. Not only is this a great test to see if your idea has been fully comprehended, it will also inform you on how your colleagues digest information, how they like to work, how the company is run, and lead you to making smart, strategic ways to contribute in the future.
Raise Your Hand — In the tech world collaboration is key. In order for you to do your best work as part of the team, it’s acceptable to ask for help, clarifications, feedback, etc. Don’t be shy!
Build Relationships — When you’re spending all hours of the day with your co-workers, getting to know them on a personal level is vital. Beyond the obvious of it being nice to have conversations about non-work, nurturing office relationships and building trust will give your co-workers pause before dismissing your ideas (especially if you have colleagues that may do this because you’re a woman). Attend office happy hours, invite someone to lunch, go grab coffee, and get that face-to-face time.
Motivate — Being confident is one thing, but being able to stay confident, regardless of the day you’re having, is another. Finding a positive outlet to keep you motivated and maintain your confidence (and sanity) is so important. For some that could be listening to a certain “pump up” song. For me, it is fitness and exercise. I have been so fortunate to find the SoulCycle community. I attend daily (sometimes twice) and use it as an opportunity to center myself and think of new ideas and solutions for any issues that may have come up at the office. Being part of that community has contributed to my success as it has taught me to stay strong; to never give up and that I have the power to overcome any hardship.
As SALIDO continues to grow, I’m sure I will have other tips. I would love it if you could share some of yours with us too.
By the way, we are very happy to announce that we just hired a new female employee so now I am no longer the only woman at SALIDO! We are very excited to have her and we will continue to make efforts to expand our diversity here.
Keep up with me on my Medium Casey Cohen and my Instagram @caseylcohen. Find out more about SALIDO here.
